I’ve gotten a little obsessed with beauty blogs lately, particularly on YouTube. It’s a ton of fun to watch these experts do their thing, but it can be overwhelming at the same time. There’s just so much to learn and so many varying opinions. Everyone is different, of course, but I thought I’d write down some beginner’s tips for starting a makeup kit (from one makeup newbie to another) to help simplify things a bit.


  1. Storage is important. Whether you keep your makeup in a drawer or a box or a bag, keep it protected! If you are like (old) me, you just toss your makeup anywhere it fits. I can’t tell you how many eyeshadow/blush/bronzer compacts I’ve ruined by tossing it into a forgotten pile in my closet, only to open it later and discover the product had cracked and fallen apart. This is the easiest way to lose the lids to eyeliners or smoosh your makeup brushes, too. You don’t need anything fancy, but you do need to keep things safe and tidy.
  2. Start with foundation. If you’re just starting to delve into the wonderful world of makeup, I would suggest skipping extras like primers or serums. (If you’d like me to tell you more about these later, let me know.) If you want something that looks natural, but evens out your skin tone a bit, I’d suggest going with a BB cream. BB creams are typically very moisturizing, and contain SPF. Our favorite is Revlon Photoready BB Cream. If you want fuller coverage that will give you a great base for the rest of your makeup, our go to is Rimmel’s Match Perfection.
  3. Next is concealer. My personal favorite part of my makeup application is concealer. I have the worst dark circles under my eyes, and concealer is my best friend. I use two different kinds, based on what foundation I’m wearing. If I’ve got a lightweight foundation on (like BB cream), I use Maybelline Instant Age Rewind Dark Circles Treatment Concealer. For days when I need more coverage (which is most days, let’s be honest), I use my Maybelline Fit Me Concealer.
  4. Powder isn’t always necessary. It’s nice, but don’t feel like you need to buy it. It’s most important for people with somewhat oily skin, as it does help keep your makeup stay in place all day. I typically use my powder to set my concealer (since this is what starts shifting around on my skin first). For this, I use Nyx HD Finishing Powder. It’s a loose powder, and you don’t need very much at all.
  5. Blush brings you back to life. If you’ve put on a full coverage foundation, chances are, you looks pretty one-dimensional. Adding a bit of blush to your cheekbones (not just the apples of your cheeks) will help make you look more like a human being (and not a mannequin) again. I know you prefer your Maybelline Blush Stick, which is a creamy formula, but I prefer my matte e.l.f. Studio Blush. Either is going to work great!
  6. Eyeliner will help make your eyes bigger. It’s one of the reasons I use it. I use it so often, that I look tired without it, even if I’ve gotten more sleep than usual. I like Maybelline’s eyeliners as well as Rimmel’s eyeliners. They haven’t let me down yet! Go for brown if you want a softer look, and black to really make your eyes pop.
  7. Next is mascara. I am a big fan of my Maybelline Volum’ Express Push Up mascara. It goes on smoothly and plumps my lashes up without clumping. There are hundreds of mascaras out there, and honestly, all of them work differently on everyone. As with all makeup, experimentation is necessary!
  8. Finally, the lips. Lipstick, lip gloss, lip balm–I’m all about it. If it goes on my lips, I want to have it. My favorites right now are Burt’s Bees Tinted Lip Balm (a surprising amount of color in these), Maybelline Color Sensational Matte Lipstick (the nude shades are gorgeous), Nyx Butter Gloss (this gloss isn’t sticky and it lasts for hours), and Smashbox Always On Matte Liquid Lipstick (this isn’t from the drugstore, so it’s kinda pricey–but it is very long-wearing, and won’t transfer to my coffee mug or my daughter’s cheeks).
  9. Tools are great to have. However, they aren’t necessary. I have more than my fair share of brushes and applicators, but the ones I use most often? My fingers and my beauty blender sponge. If you’re using blush or powder, you will need a brush or two, but use your fingers for everything else. If you want a perfect application of your foundation, try the Real Techniques Complexion Sponge. It’s great for applying foundation wet or dry.
  10. Check out some YouTubers. We’re still learning, too, and the best way to do that is by listening to the experts. My favorites are KathleenLights, Tati, RachLoves, and Zoella.

Can’t wait to keep trying out my new “Look of the Day” selfies!

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